Iconic poultry seasoning brand enters the growing bone broth category with a protein-rich, lower-sodium broth crafted with Bell’s signature blend of herbs and spices.

GREENWICH, Conn., Oct. 15, 2026 /PRNewswire/ — Bell’s Foods LLC proudly announced the upcoming launch of Bell’s Turkey Bone Broth, the company’s most exciting product introduction since the introduction of Bell’s Traditional Stuffing. This Fall consumers throughout the Northeast will find the new broth at major grocery retailers, bringing the trusted flavor of Bell’s to one of today’s fastest-growing grocery categories.

Crafted with Bell’s legendary poultry seasoning recipe, Bell’s Turkey Bone Broth delivers category-leading 11 grams of protein per serving, offering consumers a flavorful and nutritious option for sipping, cooking, and everyday wellness.

Founded in 1867, Bell’s has been a trusted name in American kitchens for nearly 160 years. Best known for its iconic poultry seasoning, a staple of holiday meals and family recipes for generations, the company is now expanding its product portfolio with its most significant innovation since introducing Bell’s Traditional Stuffing Mix in the 1970’s.

“Consumers today want products that combine exceptional flavor with meaningful nutrition,” said Dave West, co-owner of Bell’s Foods LLC. “With Bell’s Turkey Bone Broth, we’re bringing together nearly 160 years of culinary heritage with the nutritional benefits consumers are looking for today. We’re excited to introduce a product that honors our history while expanding the Bell’s brand into a rapidly growing category.”

Unlike many bone broths that rely on high sodium levels for flavor, Bell’s Turkey Bone Broth delivers a rich, savory taste through a carefully crafted recipe featuring Bell’s renowned blend of herbs and spices. The result is a versatile broth that is flavorful enough to enjoy on its own while also serving as an exceptional ingredient for soups, sauces, stuffing, grains, and everyday recipes.

Retailers across the Northeast have already expressed strong interest in the product, which is expected to appeal to health-conscious shoppers, home cooks, broth enthusiasts, and generations of loyal Bell’s customers.

Bell’s Turkey Bone Broth (32 oz. carton) will have a suggested retail price of $4.99 and will be available at major grocery retailers throughout the Northeast beginning in October 2026.

About Bell’s Foods LLC

Bell’s Foods LLC is dedicated to preserving and honoring the long-standing Bell’s brand legacy. With an enduring commitment to product quality, Bell’s continues to bring joy to kitchens across New England and beyond. To learn more, please visit www.bellsfoods.com 

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SOURCE Bell’s Foods LLC